Secteur automobile en Tunisie : 3,9 milliards d’euros d’exportations en 2025
27 Apr
PRESSE
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Automotive sector in Tunisia: €3.9 billion in exports by 2025

The number of companies active in the automotive manufacturing and c

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Pérenniser, innover, exporter : La feuille de route de l’automobile tunisienne
27 Apr
PRESSE
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Sustain, innovate, export: The roadmap for the Tunisian automotive industry

Tunisia, long perceived as an emerging market, is now establishing itself as a key player in the automotive industry in North Africa and the Euro-Mediterranean region. With nearly 300 companies, 120,000 jobs, and €3.9 billion in exports, the country is demonstrating its capacity to produce high-tech automotive components, while attracting international investors and preparing for the future of electric and connected mobility.
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La Tunisie mise sur ses ingénieurs pour l’industrie automobile
27 Apr
PRESSE
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Tunisia is counting on its engineers for the automotive industry

The Tunisian automotive sector, a historical pillar of the national industry, is reaching a strategic turning point, oscillating between industrial saturation and new engineering opportunities. According to Sabri Brahem, a member of the steering committee of the Tunisian Automotive Association (TAA) and regional human resources manager at Dräxlmaier, the model based on mass production and exports is reaching maturity, requiring a reorientation of sectoral priorities.
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Le secteur des composants automobiles au cœur d’une session de formation pour les médias
27 Apr
PRESSE
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The automotive components sector at the heart of a media training session

The Minister of Industry, Mines and Energy, Ms.

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Tunisie: Renforcement du rôle des médias dans la promotion de l’industrie des composants automobiles
27 Apr
PRESSE
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Tunisia: Strengthening the role of the media in promoting the automotive components industry

For several years, the automotive industry in Tunisia has been engaged in a process of continuous adaptation to respond to the rapid evolution of the international market and increasingly intense competition. By 2025, the sector will comprise more than 280 active companies—a number that has more than doubled since 2000—enabling Tunisia to become the second-largest producer of automotive components in Africa.
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Industrie des équipementiers automobiles en Tunisie | Spécial تونس الاقتصادية – Watania 1
27 Apr
TV
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Automotive equipment supplier industry in Tunisia | Special تونس الاقتصادية – Watania 1

On December 23, 2025, the national channel Watania 1 broadcast a special episode of the program تونس الاقتصادية dedicated to the automotive equipment industry in Tunisia, a strategic sector at the heart of the country's industrial transformation.
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TAA : renforcer la visibilité et l’image du secteur automobile tunisien
27 Apr
RADIO
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TAA: Strengthening the visibility and image of the Tunisian automotive sector

During her appearance on EXPRESS FM , as part of the Special Automotive Day , Lamia Gharbi , Director of Communication for the Tunisian Automotive Association (TAA) , highlighted a strategic issue for the development of the Tunisian automotive industry : the visibility and image o

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Innovation et durabilité : la TAA mobilise l’écosystème automobile tunisien autour de la compétitivité industrielle
27 Apr
RADIO
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Innovation and sustainability: TAA mobilizes the Tunisian automotive ecosystem around industrial competitiveness

During the special program hosted by Manel Gharbi on EXPRESS FM , the Tunisian Automotive Association (TAA) brought together the main players in the Tunisian automotive ecosystem to discuss two key levers of competitiveness: technological innovation and sustainability (ESG) .

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ESG-expressFM
27 Apr
RADIO
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TAA places sustainability and the ESG approach at the heart of its Tunisian automotive strategy.

During EXPRESS FM 's Special Automotive Day , the Tunisian Automotive Association (TAA) organized a panel discussion dedicated to sustainability and the ESG (Environmental, Social, and Governance) approach .

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Tunisie : la TAA et la FIPA dévoilent les opportunités du secteur automobile
27 Apr
RADIO
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Tunisia: TAA and FIPA unveil opportunities in the automotive sector

To relive this highlight of Mobility Day , discover the video of the speech by Mrs.

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The Tunisian Automotive Association is a Tunisian non-profit organization established in February 2016 at the initiative of stakeholders in the automotive components industry in Tunisia.

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